Sunbeam Alpine (1969-75)

COMMON FAULTS

The Sunbeam Alpine (1969-1975) had a few common faults that owners and potential buyers should be aware of: 

1. **Rust**: The lack of factory-applied rust protection means rust is a common issue, especially along the length of the sills. 

2. **Sills**: Poorly repaired sills can signal imminent and large repair bills. The bottom edge of the sill should have a slight curve; if it's flat, it might indicate a bodged repair. 3. **Suspension**: Insufficient greasing of the suspension nipples can lead to wear in the upper suspension. 

4. **Engine Swaps**: Some Alpines have engines from a Minx or Sceptre fitted, which can result in a noticeable lack of power compared to a genuine Alpine unit. 

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Generations 

The Sunbeam Alpine had **three generations**: 

1. **First Generation (1953-1955)**: This was the initial production run, featuring a two-seater sports roadster. 

2. **Second Generation (1959-1968)**: This generation saw several series (Series I to V) with various updates and improvements. 

3. **Fastback (1969-1975)**: The final generation was a two-door fastback coupé. 

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Trim Levels 

The Sunbeam Alpine (1969-1975) was available in a few different trim levels: 

1. **Base Model**: This version came with a single carburetor 1725cc engine and basic interior trim. 

2. **GT Model**: This trim level featured a higher level of interior equipment, including a wooden dashboard and other wood trim. The GT model was particularly noted for its improved interior comfort and aesthetics. 

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Production Total: 12,406

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Price New: The **Sunbeam Alpine Series V** (1967) was priced at around **£850-£1,000** when new in the UK. This positioned it as an affordable yet stylish British roadster, competing with models like the **Triumph TR4** and **MG B**. 

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Sales: The **Sunbeam Alpine (1969-75)** was a departure from its earlier roadster design, evolving into a **fastback coupé**. However, it struggled to achieve the same level of success as its predecessors. 

**Sales Performance & Market Impact**

- **Shift in Design**: The transition from a **roadster to a coupé** was meant to modernize the Alpine, but it alienated some traditional buyers.

- **Competition**: It faced stiff competition from **MG B GT** and **Triumph GT6**, both of which had stronger brand recognition.

- **Limited Appeal**: The Alpine coupé lacked the **sporting pedigree** of earlier models, making it less desirable among enthusiasts.

- **Production Numbers**: While exact figures are unclear, the **fastback Alpine** did not sell in large numbers compared to the **roadster versions**.

Ultimately, the **1969-75 Alpine** was not a major sales success, and it marked the final chapter for the **Sunbeam Alpine name** before production ended in **1975**. 

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Historical Pricing Comparisons: Here’s a look at the **historical pricing** of the **Sunbeam Alpine (1969-75)** in the UK:

- **Fair Condition**: Around **£1,700**.

- **Good Condition**: Around **£3,900**.

- **Excellent Condition**: Around **£5,800**.

- **Concours Condition** (show-quality): Around **£7,600**.

Prices have remained relatively stable, reflecting the **Alpine’s niche appeal** as a stylish British coupé. 

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Recorded in UK 2025

As of **2025**, there are approximately **4 licensed** **Sunbeam Alpine (1969-75)** models and **1 registered as SORN (Statutory Off Road Notification)** in the UK. These numbers highlight the rarity of this fastback coupé, making it a niche classic among enthusiasts. 

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Historical Advertisements & Marketing Strategy: The **Sunbeam Alpine (1969-75)** had a distinct marketing approach compared to its earlier roadster versions. Rootes Group positioned it as a **modern fastback coupé**, aiming to appeal to buyers looking for a stylish yet practical sports car.

**Marketing Strategy**

- **Shift in Branding**: The Alpine transitioned from a **roadster to a coupé**, targeting a different audience.

- **Luxury & Comfort**: Advertisements emphasized its **refined interior and smooth ride**, making it more of a grand tourer.

- **Competition with MG & Triumph**: Rootes aimed to compete with the **MG B GT** and **Triumph GT6**, highlighting the Alpine’s unique styling.

- **Motorsport Influence**: While not as race-focused as earlier models, marketing still referenced Sunbeam’s **rally heritage**.

You can explore more details on the **Sunbeam Alpine’s history** [here](https://en.wikipedia.org/wiki/Sunbeam_Alpine) and read about its racing legacy [here](https://classicmotorsports.com/articles/back-action-sunbeam-alpine-goes-junkyard-track/). 

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Rarity & Collector Appeal: The **Sunbeam Alpine (1969-75)** is a relatively rare classic, particularly in the UK, where only a handful remain on the road. Its **fastback coupé design** set it apart from earlier Alpine roadsters, but it never achieved widespread popularity. 

**Rarity & Collector Appeal**

- **Limited Production**: The fastback Alpine was produced in **smaller numbers** compared to earlier models.

- **Distinctive Styling**: Its **sleek fastback design** makes it unique among British sports cars of the era.

- **Niche Collectability**: While not as sought-after as the **Sunbeam Tiger**, it has a dedicated following among enthusiasts.

- **Affordable Classic**: Prices remain **modest**, making it an accessible entry into classic car ownership.

Despite its rarity, the **Alpine fastback** remains a **quirky and stylish** classic with a small but passionate fanbase. Would you like insights on restoration costs or investment potential? 🚗✨

You can explore more details on the **Sunbeam Alpine’s history** [here](https://metrommp.com/Classic-Car-Guides-Ratings-Features/Sunbeam/1969-Sunbeam-Alpine-Catalog/) and read about its rarity [here](https://www.thetruthaboutcars.com/2019/07/rare-rides-a-very-rare-1969-sunbeam-alpine-gt-barracuda-lite/).

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Target Age Group: The **Sunbeam Alpine (1969-75)** was primarily targeted at **young professionals and driving enthusiasts** who wanted a stylish yet practical sports coupé. Unlike earlier Alpine roadsters, this fastback version aimed to appeal to a broader audience.

**Target Age Group & Market Appeal**

- **Young Professionals**: The Alpine fastback was marketed as a **modern, refined sports car**, suitable for daily driving.

- **Motorsport Enthusiasts**: While not as race-focused as the **Sunbeam Tiger**, it still carried Sunbeam’s **rally heritage**.

- **Affordable Alternative**: Positioned as a **budget-friendly rival** to the **MG B GT** and **Triumph GT6**, making it accessible to a wider audience.

Despite its appeal, the **fastback Alpine** struggled to match the success of its roadster predecessors. 

You can explore more details on the **Sunbeam Alpine’s history** [here](https://en.wikipedia.org/wiki/Sunbeam_Alpine) and read about its rarity [here](https://www.thetruthaboutcars.com/2019/07/rare-rides-a-very-rare-1969-sunbeam-alpine-gt-barracuda-lite/).

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Influence of Target Age Group: The **target age group** for the **Sunbeam Alpine (1969-75)** influenced its design, marketing, and overall appeal. Rootes Group aimed to attract **young professionals and driving enthusiasts**, shaping the Alpine into a **stylish fastback coupé** rather than a traditional roadster.

**Influence of Target Age Group**

- **Design Shift**: The transition from a **roadster to a coupé** reflected changing tastes among younger buyers who wanted a more refined, practical sports car.

- **Marketing Strategy**: Advertisements emphasized **comfort, style, and everyday usability**, appealing to those seeking a sporty yet functional vehicle.

- **Competition with Rivals**: The Alpine was positioned against the **MG B GT** and **Triumph GT6**, both popular among younger drivers.

- **Affordability & Accessibility**: Rootes kept pricing competitive, making the Alpine an **affordable entry into British sports cars**.

Despite these efforts, the **fastback Alpine** struggled to match the success of its roadster predecessors. 

You can explore more details on the **Sunbeam Alpine’s history** [here](https://en.wikipedia.org/wiki/Sunbeam_Alpine) and read about its rarity [here](https://metrommp.com/Classic-Car-Guides-Ratings-Features/Sunbeam/1969-Sunbeam-Alpine-Catalog/).

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Engine & Performance 

The Sunbeam Alpine (1969-1975) was equipped with a 1725cc five-bearing inline-four engine. This engine produced 80bhp and was paired with a single Zenith-Stromberg CD150 carburettor. The Alpine could achieve a top speed of around 90mph and had a 0-60mph time of approximately 15.5 seconds. 

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Spares 

Here are a few places in the UK and Ireland where you can find spare parts for a Sunbeam Alpine (1969-1975): 

1. **Sunbeam Spares Co**: Located in Shepperton, they offer a wide range of new and used parts, literature, restoration, and tuning services for classic Sunbeam Alpine and Tiger models. 

2. **Sunbeam Supreme**: Based in Leicester, they specialize in original and remanufactured parts for all Sunbeam Alpine and Tiger models. They also offer an extensive stock of used parts. 

3. **Sunbeam Alpine Tiger Spares**: This online store supplies parts for Sunbeam Alpine, Rapier, and Tiger models. They also provide restoration and upgrade services. 

4. **eBay**: You can find various parts for Sunbeam Alpine/V on eBay. 

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Specialists 

Here are a few garage services in Northern Ireland that specialize in classic cars, including the Sunbeam Alpine (1969-1975): 

1. **Classic Car Services**: Located in Belfast, they offer restoration, maintenance, and repair services for a variety of classic cars. 

2. **Classic Car Workshop**: Based in Lisburn, they provide comprehensive services for classic car restoration and maintenance. 

3. **Vintage & Classic Car Repairs**: Situated in Bangor, they specialize in the repair and restoration of vintage and classic cars. 

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Racing

The Sunbeam Alpine (1969-1975) did compete in racing. While the earlier models of the Alpine were more prominent in motorsport, the later fastback models also saw some racing action. The Alpine was used in various racing and rallying events in Britain, continental Europe, the United States, and Canada. One notable event was the 12 Hours of Sebring, where earlier models of the Alpine competed and achieved respectable results. The racing heritage of the Sunbeam Alpine adds to its charm and appeal among classic car enthusiasts. The racing versions of the Sunbeam Alpine (1969-1975) had several modifications compared to the road-going models to enhance performance and durability: 

1. **Engine Modifications**: The racing versions often had tuned engines with higher compression ratios, improved carburettors, and modified exhaust systems to increase power output. 

2. **Suspension Upgrades**: Enhanced suspension components, including stiffer springs and shock absorbers, were used to improve handling and stability on the track. 

3. **Weight Reduction**: Non-essential interior components were removed to reduce weight, and lightweight materials were used where possible. 

4. **Safety Features**: Racing Alpines were equipped with roll cages, racing seats, and harnesses for driver safety. 

5. **Braking System**: Upgraded braking systems with larger discs and better cooling were installed to handle the demands of racing. These modifications made the racing versions of the Sunbeam Alpine more competitive and capable on the track compared to their road-going counterparts. 

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Valuation

In **2025**, the value of a **Sunbeam Alpine (1969-75)** in the UK depends on its condition:

- **Fair Condition**: Around **£1,700**.

- **Good Condition**: Around **£3,900**.

- **Excellent Condition**: Around **£5,800**.

- **Concours Condition** (show-quality): Around **£7,600**.

Prices have remained relatively stable, reflecting the **Alpine’s niche appeal** as a stylish British coupé. 

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Clubs

There are **Sunbeam owner clubs** available in **Northern Ireland**, catering to enthusiasts of classic Sunbeam models. Some notable clubs include:

- **Sunbeam Alpine Owners Club** – A well-established club with local groups across the UK, including Northern Ireland. They offer events, technical support, and a vibrant community for Alpine and Tiger owners [here](https://www.sunbeamalpineowners.club/theclub.html).

- **Sunbeam Talbot Owners Club** – Focused on preserving and supporting Sunbeam-Talbot models, offering parts, restoration advice, and membership benefits [here](https://sunbeam-talbot-spares.co.uk/sunbeam-talbot-owners-club-membership/).

- **Sunbeam Rapier Owners Club** – A dedicated group for Rapier enthusiasts, with discussions and events in Northern Ireland [here](https://www.sunbeamrapier.co.uk/forum/topic.asp?TOPIC_ID=1044&ReverseOrder=1).

These clubs provide great opportunities to connect with fellow enthusiasts, access technical resources, and participate in classic car events. W

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